(Toronto, ON – October 24, 2013) - The Toronto Chapter of the International Coach Federation (ICF) has announced the recipients of the PRISM Award at the chapter’s annual conference in Toronto. The PRISM Award honours organizations that have achieved a standard of excellence in the implementation of coaching programs for culture change, leadership development, productivity, and performance improvement.

The City of Kitchener was awarded the Toronto PRISM award for the public sector, to recognize their commitment to organizational coaching. Executive coach, Cathy Shaughnessy, and Human Resources Director, Michael Goldrup, accepted the award on behalf of the City of Kitchener. “Coaching has enriched and strengthened the learning experience; coaching is entrenched in the culture now”, said Goldrup. The City of Kitchener has integrated coaching as part of their focus on their people plan.

The PACT Urban Peace program was awarded the Toronto PRISM award in the non-profit sector for their unique and strategic coaching approach with at-risk youth. “This award acknowledges and underlines all the important and trailblazing work PACT is doing with our LifePlan Coaching Program in applying the coaching model to help turn around the lives of troubled youth who are in serious and repeat conflict with the law”, said David Lockett, PACT President and Co-founder. Learn more at www.pactprogram.ca.

“We want to congratulate the PRISM award recipients for their tremendous achievement”, said Susan Wright, Chapter President, ICF Toronto. “The organizations that have been recognized today demonstrate the real impact that professional coaching can have within organizations, its people and community. These organizations have demonstrated courage and foresight to invest in coaching, and as one of the award winners so clearly described, as making a positive change “outside of the box.” The partnership that exists between the coach and client has clearly paid off with the delivery of sustainable and meaningful results. Hearing from the award recipients was an awarding and heart-felt experience for us all today.”

The PRISM Award was initially created by ICF Toronto chapter, with ICF Global adopting the concept in 2005. ICF President and Master Certified Coach Dr. Damian Goldvarg commented, “PRISM Award recipients exemplify how coaching can develop an organization’s human capital by maximizing individuals’ potential, leading to high returns on investment (ROI) and expectations (ROE) from coaching interactions.”

ICF Toronto is a chartered chapter of the International Coach Federation, a leading global organization for coaches, with over 20,000 members in more than 100 countries and more than 9,000 credentialed coaches worldwide. ICF is dedicated to advancing the coaching profession by setting high ethical standards, providing independent certification, and building a worldwide network of credentialed coaches. Coaching is a distinct service and differs greatly from therapy, consulting, mentoring, or training. Please visit www.icftoronto.com for more information.

For more information, please contact:
Mia Eng, Board Director, ICF Toronto, hello@miaeng.com